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For Indian fashion brands, D2C also offers a significant opportunity to own the narrative, to present the brand on its own terms without intermediaries, and to gather first-hand insights that can inform everything from product development to marketing strategy

Zipper and/or elastic waist

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Instead, it was a custom Gap piece by Gap Inc

Waistline : Often cinched with ties to create a flattering shape

However, being in the formal wear industry for years has taught us one thing - sequin dresses never go out of style