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The campaign brought attention to the discriminatory nature of tobacco advertising. The National Association of African Americans for Positive Imagery ( NAAAPI ) (1990-2005) has striven to end the marketing of alcohol, tobacco, and other harmful products to African-American communities by mobilizing African Americans to live healthy lifestyles, promote positive individual and community imagery, and foster environments free of health disparities

Hoffmann: Not mine

Tobacco Rattle

"When we invest in locally tailored data-driven interventions, we save lives

A joined-up approach These changes dont exist in isolation

Project Bono offers correctional education programs that aim to educate first-time and repeat offenders about the risks associated with substance abuse and harmful behaviors