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The Danish drugmaker GLP-1 business generated 35.4% less revenue than Eli Lillys in the first quarter, according to financial results for the first three months of the year.

The purpose of this study is to determine whether or not GLP-1-associated pancreatitis risk is dose-dependent

The approval gives Novo Nordisk a head start over chief rival Eli Lilly, which is racing to launch its own obesity pill.

Recently, Eli Lilly introduced a promising new oral GLP-1 receptor agonist called orforglipron, which has significantly piqued my professional curiosity.

For marketers, this shows that even highly regulated industries can enter mainstream conversation when timing, context, and audience are aligned.
